[1]
Catching up on today’s digital textbook market and eTextbook functionality with CourseSmart’s Chief Marketing Officer.
This week on EmergingEdTech we’re delighted to publish an interview with Jill Ambrose. This is the first of a two-part video conversation in which we discuss CourseSmart [2]’s offerings, and the future of the evolving electronic textbooks marketplace.
In this interview we discuss:
- eResourses - the future of digital course materials
- CourseSmart’s innovative new Offline Reader functionality
- Their effort to ensure device-agnostic access, making electronic textbooks and other digital course materials “easy to access anywhere, anytime, on any device, in the environment you’re already in”
- CourseSmart’s extensive offerings (they offer over 90% of the core textbooks in use in higher education institutions in North America today!)
- CourseSmart’s free instructor-specific web site and the functionality it offers
- And much more …
We hope you enjoy the interview and all it has to offer, and come back for Part 2 [3], in which we discuss the following topics:
- While electronic textbooks are certainly gaining momentum, they still have a long way to go to overtake the printed textbook market. What are the key hurdles that digital textbook vendors have to overcome to make electronic texts the norm rather than the exception?
- Are there key areas, like specific academic subjects, types of institutions, geographic regions, or other market segments that are experiencing a higher degree of success than others in terms of gaining a foothold with digital course materials?
- How about reading device dependence? How much of a challenge does this present in terms of the proliferation of the eTextbook?
- What does the future of digital course materials look like?
- What kinds of exciting developments can we look forward to from CourseSmart in 2012?
Thanks again to Jill for taking the time to work with us to put together this insightful and informative interview.
Remember, other readers and viewers appreciate reading observations and feedback from colleagues, so please don’t hesitate to drop a comment [4] and share your thoughts on this topic!
Related Posts (if the above topic is of interest, you might want to check these out):
Instructional Designer James Hill Discusses the Ups and Downs of Technology (Interview) [5]
10 Internet Technologies Educators Should Be Informed About – 2011 Update
The year of the iPad in Education: they’re being distributed in more schools every day [6]
Related Posts
[3]Discussing The Future of Electronic Textbooks And Digital Course Materials With Jill Ambrose [3]
[7]Kno Introduces Analytics Tool for Student use with Electronic Textbooks [7]- [8]Education Technology Thought Leader Interview – Jackie Gerstein, Ed.D. [8]
[9]Interview with Innovative Higher Ed CIO and Thought Leader Phil Komarny (Part 2 of 2) [9]
About Kelly Walsh [10]
Kelly Walsh is Chief Information Officer at The College of Westchester, in White Plains, NY, where he also teaches. In 2009, Walsh founded EmergingEdTech.com. As an education and instructional technology advocate, he frequently delivers presentations on a variety of related topics at schools and conferences across the U.S. Walsh is also an author, and online educator, regularly running Flipped Class Workshops [11] online. His eBook, the Flipped Classroom Workshop-in-a-Book is available here [12]. Kelly also writes, records, and performs original music ... stop by kwalshmusic.com [13] and have a listen!
[Disclaimer: The opinions expressed here are my own, or those of other writers, and not those of my employer. - K. Walsh]